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  (New Moms)
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Bright Smiles, Bright Futures^®

Global Oral Health Program
Kindergarten - 4th Grade

Audience:

Children around the world ages 5 - 9 and their families

Challenge:

To create a core program that can be adapted into a variety of education systems in both developed and developing countries

The JMH Solution:

In 1994, JMH created the first "global model" program for Colgate, enabling subsidiaries around the world to pool resources via one program that illustrates "best practices" in educational programming. Components include a teacher's guide, video, posters, comic book, and family take-homes. Each year, components are added and updated to keep the program evergreen and relevant.